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Aimbridge Hospitality Earns Multiple Wins at 2025 HSMAI Adrian Awards for Marketing Excellence

February 19, 2026
3 winners awarded
In-house marketing agency, Second Wave, recognized for specialized expertise and innovation that drives hotel performance SVP Eric Ettlin named one of Top 25 Most Extraordinary Minds in Sales, Marketing and Revenue Optimization
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Aimbridge Selects Alex Fiz to Lead its LATAM and All-Inclusive Divisions

February 05, 2026
Appointment follows planned retirement of Aimbridge LATAM President Leandro Castillo
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Aimbridge Enters 2026 with Strong Momentum Built on Operational Excellence and Enhanced Hotel Performance

January 26, 2026
Strengthened execution, disciplined growth, and focused investments to deliver owner value
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Evolution Hospitality Selected to Manage Balfour Miami Beach

January 23, 2026
Hotel Entrance
Balfour Miami Beach. The 82-room boutique Art Deco hotel is located in the exclusive South of Fifth (“SoFi”) neighborhood in Miami Beach, Florida, and is part of Wyndham Hotels & Resorts’ Registry Collection Hotels.
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Aimbridge welcomes voco Sandpiper All-Inclusive Resort to its expanding portfolio

December 03, 2025
Caribbean resort pool
Located on Florida’s Treasure Coast, Sandpiper is the first U.S. property to join Aimbridge’s All-Inclusive Division The family-friendly, sports-forward resort to reopen as an IHG voco hotel amid a multimillion-dollar renovation
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