January 31, 2019
Aimbridge Hospitality Expands Leadership Team With Appointment of Natalie White as Executive Vice President of MarketingWhite Brings 20 Years of Marketing Experience to the Hotel Management Powerhouse
Aimbridge Hospitality, the nation’s largest and highly recognized independent hotel investment and management firm, expands its executive team with the addition of Natalie White as Executive Vice President of Marketing.
White joins Aimbridge Hospitality with an an impressive background in hospitality marketing. With more than 20 years of experience, White is an accomplished marketer with a proven record of leading successful and impactful campaigns for hospitality clients across all spectrums including boutique, luxury, independent and upscale brands.
Prior to joining Aimbridge Hospitality, White owned a marketing consulting firm where she gained an impressive client base including The Cosmopolitan Hotel, FelCor Lodging Trust, and Highgate Hotels. White previously held marketing positions at Vino Volo, Kimpton Hotels & Restaurants, and Wyndham Worldwide.
As Executive Vice President of Marketing, White will lead all marketing efforts for Aimbridge Hospitality, which currently has a portfolio of more than 800 hotels across the United States, Canada and the Caribbean.
White’s focus is building and managing a marketing plan that encompasses branding, development, public relations, reputation management, visual marketing, digital content and internal marketing support. She will provide valuable strategy in her efforts to consistently increase revenue and elevate the Aimbridge brand.
“Natalie’s proven leadership and unique marketing expertise will be a critical asset to the Aimbridge Hospitality team as we continue to grow and evolve the company,” said Robert Burg, President and Chief Operating Officer of Aimbridge Hospitality. “Natalie is an accomplished marketer with a true passion for hospitality, and we are proud to welcome her to the Aimbridge family.”
About Aimbridge Hospitality
Aimbridge Hospitality is the nation’s largest independent hotel management firm with a proven track record for delivering superior returns for its strategic partners in a variety of markets and economic cycles. Aimbridge provides property management, asset management, development, renovation and consulting services. Based in Dallas, Texas and with offices in Chicago and Puerto Rico, Aimbridge currently owns and/or manages approximately 800 upscale, independent and branded hotels with more than 100,000 rooms across the United States and the Caribbean. For more information on Aimbridge Hospitality, please visit www.aimbridgehospitality.com.// Go Back